{"id":4369,"date":"2021-01-19T08:54:21","date_gmt":"2021-01-19T08:54:21","guid":{"rendered":"https:\/\/www.stl-training.co.uk\/b\/?p=4369"},"modified":"2023-12-31T01:51:05","modified_gmt":"2023-12-31T01:51:05","slug":"personal-branding-how-to-release-your-inner-superhero","status":"publish","type":"post","link":"https:\/\/www.stl-training.co.uk\/b\/personal-branding-how-to-release-your-inner-superhero\/","title":{"rendered":"Personal Branding \u2013 How to Release your Inner Superhero"},"content":{"rendered":"<p><strong>Personal Branding \u2013 Release Your Inner Superhero<\/strong><\/p>\n<p>Do people in your organisation know what your unique skills and abilities are? You could assume that the impact made by your hard work would show others who you are and what you can do.<\/p>\n<p>However, unless you market yourself, people could see you in a way that limits your potential and your career.<\/p>\n<h6>Building your own personal <em>internal<\/em>\u00a0PR will have a direct impact on your future career path.<\/h6>\n<p>Personal branding allows you to self-manage your life without having to depend on other people. When done with efficiency, personal branding will build your confidence whilst gaining others\u2019 trust through <a href=\"https:\/\/www.youtube.com\/watch?v=CTFQy03A7c8\" target=\"_blank\" rel=\"noopener noreferrer\">authenticity and credibility<\/a>.<\/p>\n<figure id=\"attachment_3934\" aria-describedby=\"caption-attachment-3934\" style=\"width: 3024px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-3934\" src=\"https:\/\/www.stl-training.co.uk\/b\/wp-content\/uploads\/2019\/03\/customer-service-stl-london-courses.jpg\" alt=\"Personal Branding \u2013 Release Your Inner Superhero\" width=\"3024\" height=\"4032\" srcset=\"https:\/\/www.stl-training.co.uk\/b\/wp-content\/uploads\/2019\/03\/customer-service-stl-london-courses.jpg 2560w, https:\/\/www.stl-training.co.uk\/b\/wp-content\/uploads\/2019\/03\/customer-service-stl-london-courses-225x300.jpg 225w, https:\/\/www.stl-training.co.uk\/b\/wp-content\/uploads\/2019\/03\/customer-service-stl-london-courses-768x1024.jpg 768w\" sizes=\"(max-width: 3024px) 100vw, 3024px\" \/><figcaption id=\"caption-attachment-3934\" class=\"wp-caption-text\">Personal Branding \u2013 Release Your Inner Superhero<\/figcaption><\/figure>\n<h5><strong>Personal Branding reinforces who you are &amp; what you stand for<\/strong><\/h5>\n<p>As Stacey Cohen, CEO &amp; President of <em>Co-Communications<\/em>, says:<\/p>\n<p>\u201cWe all need to manufacture our own opportunities and take life by the reigns. Take on more risks, stretch yourself out of your comfort zone, and remove any self-limiting (I can\u2019t) conversations. You need to invest in yourself to build any lacking skills and surround yourself with others that you can learn from. Take advantage of a mentor or coach who can help release your inner superhero.\u201d<\/p>\n<h5><strong>What can a Superhero teach us about personal branding?<\/strong><\/h5>\n<p>Superheroes are the ultimate brands. They leave lasting impressions on us and we are attracted to their powers and unique personalities.<br \/>\nWe can learn a lot from them!<strong>\u00a0<\/strong><\/p>\n<h6><strong>Every Superhero has a purpose &#8211; make sure you have one!<\/strong><\/h6>\n<p><strong><br \/>\n<\/strong>Superman\u2019s purpose is maintaining world peace. Your purpose might not be as far-reaching as that, however, start by defining your purpose\u2013 it is who you are and what makes you stand out &#8211; your brand! It is <strong>how<\/strong> you do your job and why \u2013 not what you <strong>need <\/strong>to do.<\/p>\n<h5><strong>Know your Personal USP<\/strong><\/h5>\n<p>What is your USP? Spiderman can web-crawl, leap over buildings and sense danger better than a spider itself. Everyone knows what he can do and how he uses these powers. Know yours and make sure others know about them as well.<\/p>\n<h5><strong>Be Consistent<\/strong><\/h5>\n<p>Consistency will build your reputation and make you accountable. A brand tells you what you are going to get \u2013 what\u2019s on the tin \u2013 just like Ironman! When he\u2019s wearing his Ironman suit, he gains superhuman strength and has amazing flying skills. Be consistent and others will recognise your unique personal powers and more importantly, they will know what they can expect in terms of achievements, productivity and results.<\/p>\n<h5><strong><strong>Keep Getting Better!<\/strong><\/strong><\/h5>\n<p>With his strength, stamina and agility, Batman is at the peak of human perfection having spent his whole life in pursuit of physical excellence through intensive training and dedication. You might not need his strength to achieve your purpose, but you can certainly learn from his personal growth and determination to improve.<\/p>\n<p>A brand that doesn\u2019t grow is stagnant and can fall from people\u2019s awareness. Keep growing your skills and knowledge, or someone else might take your place.<\/p>\n<h5><strong>Make yourself known<\/strong><\/h5>\n<p>Superheroes certainly make themselves known \u2013 just look at their outfits!!! Engage with industry experts, social influencers etc. through social media. Attend networking events to meet people and use online community discussions.<\/p>\n<p>Network internally beyond your immediate team, ensuring that others know who you are and what you can do for them!<\/p>\n<h5><strong>Conclusion<\/strong><\/h5>\n<p>Jo Miller, CEO of <em>Be Leaderly<\/em>, explains that your personal brand needs to evolve over your career: \u201cActively seek out and volunteer for high-profile roles and assignments where you can demonstrate your new brand in action.\u201d<\/p>\n<h6>Explore\u00a0 <a href=\"https:\/\/www.forbes.com\/sites\/forbescoachescouncil\/2018\/03\/20\/14-personal-branding-tips-to-help-you-grow-your-influence\/#4e135d5c7ab7\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"broken_link\"><em>14 Personal Branding Tips To Help You Grow Your Influence<\/em><\/a><\/h6>\n<p><strong><br \/>\n<\/strong>Even superheroes can learn! Attend the STL <a href=\"\/syl\/337\/personal-branding-awareness.html\" target=\"_blank\" rel=\"noopener noreferrer\">one-day course on <\/a><em>Personal Branding Awareness <\/em>to taker a deeper look into how you can develop your own personal brand.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Personal Branding \u2013 Release Your Inner Superhero Do people in your organisation know what your unique skills and abilities are? You could assume that the impact made by your hard work would show others who you are and what you can do. However, unless you market yourself, people could see you in a way that [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[634,638,633,636],"tags":[],"class_list":["post-4369","post","type-post","status-publish","format-standard","hentry","category-management-training","category-professional-management","category-professional-development","category-soft-skills"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/posts\/4369","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/comments?post=4369"}],"version-history":[{"count":3,"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/posts\/4369\/revisions"}],"predecessor-version":[{"id":5321,"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/posts\/4369\/revisions\/5321"}],"wp:attachment":[{"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/media?parent=4369"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/categories?post=4369"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/tags?post=4369"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}