![\"Deliver](\"https:\/\/www.stl-training.co.uk\/b\/wp-content\/uploads\/2019\/01\/pres-skills-225x300.png\")
of any interaction between a customer and a member of staff, the customer\u00a0forms\u00a0an impression of not\u00a0just you, but your organisation\u2019. Twenty minutes!\u00a0It was an old book.\u00a0These\u00a0days,\u00a0try half a\u00a0nanosecond.<\/p>\n
And why do we present? Presentations are\u00a0either informative or persuasive. You\u2019re\u00a0telling or you\u2019re selling. But remember –\u00a0you\u2019re always selling. You\u2019re selling YOU. And\u00a0if the audience buy you, they\u2019ll buy whatever you say.<\/p>\n
So, how do we ensure our\u00a0presentation\u00a0gets off to a great start?<\/p>\n
You just need a good INTRO!<\/b><\/p>\n
Let\u2019s kick off\u00a0with a suitable salutation. Now it\u2019s time to raise the\u00a0I<\/b>nterest\u00a0<\/b>levels in the room. How? Perhaps a sizzling anecdote or fascinating fact? Or a dazzling picture on the big screen, which provokes many questions?\u00a0Or,\u00a0a short DVD?\u00a0Make sure there\u2019s a clear link to the main topic.<\/p>\n
Next,\u00a0we point out that they\u00a0N<\/b>eed<\/b>\u00a0to know what we\u2019re about to share. There\u2019s\u00a0the classic\u00a0WIIFM<\/b>\u00a0approach (what\u2019s in it for me?). Sell the benefits of your presentation message from their perspective: \u201cwhat this means for you is\u2026.\u201d Dangle the carrot! Alternatively, if\u00a0you\u00a0KYA<\/b>\u00a0(know your audience), then you might decide on a different\u00a0strategy: abandon the carrot and go for the stick!<\/p>\n
One such sticky approach is to use\u00a0SIS<\/b>\u00a0(situation, implications, solution). Describe the current challenging situation, remind the audience of the terrible implications of not listening to your message\u00a0and complying with it, and offer a\u00a0solution: do what I\u2019m proposing! Using SIS as a\u00a0form of leverage is unlikely to put a smile on the faces in the audience. However,\u00a0they may not be happy, but at least they understand why they are not!<\/p>\n
Next up\u00a0it\u2019s\u00a0T for\u00a0Timings<\/b>. Tell them\u00a0when you start, when you finish and when the breaks are. Let the\u00a0audience know how and when they can\u00a0Respond<\/b>\u00a0to your presentation. State your question policy! This can save you a lot of\u00a0frustration and interruptions\u00a0during\u00a0delivery. For\u00a0a short presentation, let\u2019s leave the Q&A until the end. Or, for a longer presentation,\u00a0let them know they can ask as we go along. Either way, let them know at the beginning!<\/p>\n
Let\u2019s finish off our INTRO: Clarify the overall\u00a0O<\/b>bjective<\/b>\u00a0<\/b>of your presentation. \u201cI\u2019m here today to inform\/advise\/convince\/etc\u201d. Why are you presenting? You know why, so share it with the audience.<\/p>\n
Remember\u00a0INTRO<\/b>\u2026\u00a0I<\/b>nterest-N<\/b>eed-T<\/b>imings-R<\/b>espond-O<\/b>bjective<\/p>\n Conclusion<\/b><\/p>\n What have we learnt? You only get one chance to make a good first impression,\u00a0and\u00a0when presenting the opening few moments are extremely important. You are at your most nervous, and things are most likely to go wrong. So, get the audience interested in your content, point out that they need to hear it \u2013 don\u2019t just tell it, sell it! Let them know about the timings and how and when they can ask questions, and clarify your overall objective for being there – you can learn how to in\u00a0one of our presentation skills training London<\/a> courses<\/span>. A good start really does work wonders \u2013 for\u00a0them and you!<\/p>\n <\/p>\n","protected":false},"excerpt":{"rendered":" Make\u00a0a\u00a0great\u00a0first impression Good presentation skills are essential at work, improving the efficiency of communications and boosting productivity through stronger relationships. And in every presentation,\u00a0the opening few\u00a0 moments\u00a0are\u00a0always\u00a0vital\u00a0to\u00a0success. Engage the audience, build rapport, make an impact. You\u2019re nervous and so are they.\u00a0Smile,\u00a0break the ice. I read\u00a0a book on customer service, which advised: \u2018In the opening […]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"singular-low-link.php","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[634,638,633],"tags":[],"class_list":["post-3489","post","type-post","status-publish","format-standard","hentry","category-management-training","category-professional-management","category-professional-development"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/posts\/3489","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/comments?post=3489"}],"version-history":[{"count":6,"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/posts\/3489\/revisions"}],"predecessor-version":[{"id":7897,"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/posts\/3489\/revisions\/7897"}],"wp:attachment":[{"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/media?parent=3489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/categories?post=3489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stl-training.co.uk\/b\/wp-json\/wp\/v2\/tags?post=3489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"Improve](\"https:\/\/www.stl-training.co.uk\/b\/wp-content\/uploads\/2019\/01\/pres-skills-2-300x199.png\")